January 8, 2010

Augmented reality

You pair of socks, cars, CVs, washing machines, travel guides, your country's government expenditure reports - it is all comming into augmented reality. Wanna stay at the edge of marketing news, then check out the video how Esquire has added the technology to the print and created a new dimmension of customer experience.

Do not understand what is augmented reality. This link might help you? Recommend also to check what UK Guradian says about augmented journalism trends.

& if you are still following me then visit TED and see what MIT guys are working on - Sixth Sense project.

No comments: